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Sonic Ups the Ante with New $7 Premium Smash Burger

courtesy of eatthis.com
Short Article Overview

Introducing the Sonic Smasher

Fast-food aficionados, prepare for a game-changer. Sonic, traditionally known for quick and affordable eats, is rolling out a new premium burger that's set to redefine your fast-food expectations. Dubbed the "Sonic Smasher," this smash burger is making its grand debut at Sonic locations nationwide, promising a gourmet experience without the hefty price tag.

Early Access and Gourmet Flavors

While the Sonic Smasher will officially grace menus on August 5, eager customers can get a sneak peek through the Sonic app starting July 29. Featuring two hand-smashed Angus beef patties, this burger delivers the crunch, sear, and juiciness smash burgers are celebrated for. Complemented with melty American cheese, crinkle-cut pickles, diced onions, and a signature creamy, tangy sauce, all nestled in a soft potato bun, it's a culinary masterpiece priced at an astonishing $6.49.

A Triple Treat Option

For those with a more robust appetite, the Sonic Triple Smasher adds an extra patty into the mix for just a dollar more, bringing the calorie count to 780 but keeping the indulgence high.

Price Comparison: A Clear Winner

When it comes to value, the Sonic Smasher stands out from the crowd. In comparison, a double cheeseburger at gourmet fast-casual chains like Shake Shack and BurgerFi can set you back nearly $10. Sonic's offering undercuts these prices significantly, proving that premium taste doesn't have to come with a premium price tag.

Sonic's Mission: Premium Quality, Unbeatable Prices

"Our mission at Sonic has always been to deliver fun, craveable food at unbeatable prices," says Sonic Chief Marketing Officer Ryan Dickerson. The Sonic Smasher, with its blend of textures and flavors, epitomizes this commitment, offering a premium burger experience accessible to all.

More Than Just Burgers

The Sonic Smasher isn't the only recent addition to Sonic's menu. The chain has also introduced a $1.99 Menu featuring value items like the Quarter Pound Double Cheeseburger and Chili Cheese Coney, alongside new Sonic Queso Wraps. Not to forget, the launch of "Groovy Fries" in June, a revamped version of their classic fries, adding to the excitement.

With these innovations, Sonic is setting a new standard for fast food, proving that quality, flavor, and affordability can indeed go hand-in-hand. The Sonic Smasher is more than just a burger; it's a statement that premium doesn't have to be pricey.



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