Formula Overview

$10.00/0.12 oz. - $83.33 Per Ounce

The formula that is supposed to be a "creamy-matte" that "glides on like butter, doesn't feather or bleed, and lasts so long you'll forget you're even wearing it." The majority of the shades were quite pigmented with full color payoff in a single stroke with a few in the more semi-opaque coverage range.

The texture was, on average, smooth, lightly creamy, and not too thick or too thin, so there was no tugging during application but the color didn't feel slippery while worn, which made them easier to apply straight from the tube and low-maintenance on the lips.

They tend to dry and wear down to a soft matte finish within one to three hours of wear, and while they are very lightweight on, they hug the lips more as they become more matte (compared to initial feel). The wear time has been between four and six hours for most shades, and most shades were non-drying to lightly hydrating. They were vanilla-scented but had no discernible taste.

Browse all of our ColourPop Lux Lipstick swatches.

Ingredients

dimethicone, tridecyl trimellitate, phenyl trimethicone, polyethylene, polymethylsilsesquioxane, hdi/trimethylol hexyllactone crosspolymer , zeolite, flavor, dimethicone crosspolymer, hydrated silica, saccharin, caprylic/capric triglyceride, vitis vinifera seed extract, lycium barbarum fruit extract, punica granatum fruit extract. may contain: bismuth oxychloride (ci 77163), blue 1 lake (ci 42090), iron oxides (ci 77491, ci 77492,ci 77499), manganese violet (ci 77742), red 6 (ci 15850), red 6 lake (ci 15850), red 7 (ci 15850), red 7 lake (ci 15850), red 27 lake (ci 45410), red 28 (ci 45410), red 28 lake (ci 45410), red 40 lake (ci 16035), titanium dioxide (ci 77891), yellow 5 lake (ci 19140), yellow 6 lake (ci 15985), yellow 10 lake, ci 47005.

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.

Formula Overview

$10.00/0.12 oz. - $83.33 Per Ounce

It's supposed to have a "soft focus, blurring effect" with "buildable" color that can deliver "high impact colour" with a "silky, velvet soft texture" that "smooths over fine lines and imperfections" without "drying out your lips." They have a velvety slip to them, as they're packed with silicone, and so they have that smooth feel as they go over the lips but have a lightweight, almost powder-like finish that makes me think of a "soft matte." From a normal viewing distance, like at a glance in a mirror or another person viewing you while having a face-to-face conversation, as opposed to checking one's lips close-up in the mirror, I saw the "blur" effect--soft, slightly understated color with a matte finish. The lack of opacity in some of them gave them a "softer" appearance to my eye.

That being said, I didn't experience any smoothing, and I haven't personally found that the more silicone-heavy lipstick formulas go that far in smoothing my lip lines; I'd actually feel like they're more likely to emphasize imperfections as the lipstick caught on flakes and settled into lip lines. There were some shades that applied more unevenly and were more prone to settling noticeably in my lip lines than others, and there were a few that applied evenly and were flattering with respect to texture on me as well. As always, I do my best to ensure that I exfoliate my lips regularly and keep my lips hydrated when not testing lip products (at night and the like) to try and have a "good" canvas for lip colors.

The coverage varied from shade to shade with most shades offering medium, buildable coverage, though some of the deeper and more vivid shades were more semi-opaque to nearly opaque in a single layer. The color faded a bit more readily from the center of my lips compared to the outer edges but was fairly even in how they wore down. Only the very deepest/more red-toned shades stained my lips (and only slightly) after wearing them. They seemed mostly non-drying but a few felt a little more drying to me. The formula has a sweet, burnt sugar scent but no discernible taste.

Browse all of our ColourPop Velvet Blur Lux Lipstick swatches.

Ingredients

dimethicone, tridecyl trimellitate, phenyl trimethicone, polyethylene, polymethylsilsesquioxane, hdi/trimethylol hexyllactone crosspolymer , zeolite, flavor, dimethicone crosspolymer, hydrated silica, saccharin, caprylic/capric triglyceride, vitis vinifera seed extract, lycium barbarum fruit extract, punica granatum fruit extract. may contain: bismuth oxychloride (ci 77163), blue 1 lake (ci 42090), iron oxides (ci 77491, ci 77492,ci 77499), manganese violet (ci 77742), red 6 (ci 15850), red 6 lake (ci 15850), red 7 (ci 15850), red 7 lake (ci 15850), red 27 lake (ci 45410), red 28 (ci 45410), red 28 lake (ci 45410), red 40 lake (ci 16035), titanium dioxide (ci 77891), yellow 5 lake (ci 19140), yellow 6 lake (ci 15985), yellow 10 lake, ci 47005.

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.